Privacy Policy

1. Who we are

SolarSaveAmerica (the "Site") is owned and operated by Lead Cactus LLC ("we," "us," "our"), 21218 St Andrews Blvd #237, Boca Raton, FL 33433. You can reach us at info@leadcactus.com.

We are a lead generation company, not a solar installer. We do not sell, install, finance, or service solar equipment. We operate this Site to connect homeowners who request information with companies that provide solar and home improvement products and services. Those companies are independent of us.

This Site is intended for people in the United States only. Our advertising, form, and partner matching are designed for the U.S. market. We do not knowingly solicit or market to residents of other countries. If you are outside the United States, please do not submit the form.

2. What this policy covers

This policy explains what information we collect through solarsaveamerica.org, how we use it, and who we share it with. It is written for U.S. visitors and U.S. state privacy laws (including California and similar state frameworks). It does not cover how the companies we connect you with handle your information once they receive it — each of them has its own privacy policy, and we do not control their practices.

3. Information you give us

Our form collects the following, in this order:

• ZIP code
• Average monthly electricity bill (a range, not an exact figure)
• Your electricity provider
• Whether you own or rent your home
• How much shade your roof gets
• First and last name
• Street address
• Email address
• Phone number

All of it is optional in the sense that you can stop at any point — but the form cannot be submitted without it, because the companies receiving your request need it to prepare a quote.

4. Information collected automatically

When you submit the form, our server records:

• IP address — required to document consent under telemarketing rules
• Browser user agent — same purpose
• The page URL you submitted from, including any campaign tracking parameters
• The referring website, if any

Meta (Facebook) Pixel

This Site uses the Meta Pixel (operated by Meta Platforms, Inc.) to measure U.S. advertising performance and understand how visitors use the form. The Pixel may set cookies or use similar identifiers, and may collect information such as your IP address, device and browser details, pages viewed, and form-completion events (for example, a successful lead submission). Meta may use this information in accordance with its own privacy policy, including to measure and improve ads shown to people in the United States on Meta products and elsewhere.

You can limit Meta advertising based on this activity through your Meta ad settings and through industry opt-out tools such as the Digital Advertising Alliance's WebChoices tool. We use the Pixel for our own marketing measurement; we do not sell its raw event stream as a standalone product.

Google Tag Manager

This Site uses Google Tag Manager (operated by Google LLC) to load and manage marketing and measurement tags on the page. Tag Manager itself is a container; tags it fires may collect information such as your IP address, device and browser details, pages viewed, and events related to form use. Google may process that information in accordance with its own privacy policy. We use Tag Manager to operate and measure our U.S. advertising and site analytics.

You can limit Google advertising personalization through your Google ad settings and through the Digital Advertising Alliance's WebChoices tool.

TrustedForm

This Site uses TrustedForm, a service operated by ActiveProspect, Inc. When you use the form, TrustedForm records your interaction with it — the page as it appeared to you, the fields you completed, and the time you spent — and issues an independent certificate of that session. The certificate is stored by ActiveProspect, not by us.

Its purpose is verification, not marketing. It exists so that the consent you give in section 8 can be independently evidenced rather than resting on our word alone, which protects you as much as it protects us. We pass the certificate identifier along with your request so the companies receiving it can confirm the consent is genuine.

TrustedForm does not follow you to other websites and is not used to target advertising at you. ActiveProspect's handling of the certificate is governed by its own privacy policy.

If we add any further third-party technology, we will update this policy before the change takes effect.

The Site loads its typeface from Google Fonts. That request goes to Google's servers and discloses your IP address to Google. We do not receive anything from Google in return, and no cookie is set by it for that font request alone.

5. Sensitive information we do not collect

We do not ask for and do not want your Social Security number, driver's license number, financial account or card numbers, precise GPS location, health information, biometric data, racial or ethnic origin, religious beliefs, union membership, sexual orientation, or the contents of your private communications. Please do not send any of this to us. If you do, we will delete it.

6. How we use your information

• To determine which companies may be able to serve your address and situation
• To transmit your request to those companies
• To contact you about your request
• To create and retain a record of the consent you gave, which we are required to keep
• To measure and improve our U.S. advertising and the form experience (including via the Meta Pixel and Google Tag Manager described in section 4)
• To detect and prevent fraudulent or duplicate submissions
• To comply with legal obligations and respond to lawful requests

7. Who we share it with — and the fact that we are paid for it

We share the information you submit with third-party marketing partners, and we are compensated when we do. Under California law and the privacy laws of several other states, this is a "sale" and a "sharing" of personal information. We want to be direct about that rather than bury it: transmitting your request to companies that pay for it is how this Site makes money.

The companies that may receive your information are listed on our Marketing Partners page. That list includes both companies that contact you directly and marketing networks that may pass your request to companies in their own networks.

We also share information with:

• Service providers that operate this Site on our behalf — our hosting provider (Cloudflare), our lead distribution platform (LeadsPedia), and ActiveProspect (TrustedForm), which records and stores the consent certificate described in section 4. These vendors process data under contract and are not permitted to use it for their own purposes.
• Advertising platforms — Meta Platforms, Inc. receives Pixel events as described in section 4 so we can measure U.S. ad performance. Google LLC receives information through Google Tag Manager and any tags it loads, also described in section 4. Each acts as an independent controller of that information under its own privacy policy.
• Legal recipients — law enforcement, regulators, or others where we are legally required to disclose, or where we need to establish or defend legal claims.
• A successor entity if our business or its assets are acquired, merged, or reorganized.

We do not sell or share personal information of anyone we know to be under 16 years of age.

8. Calls, texts, and your consent

When you submit the form, you provide your electronic signature consenting to be contacted by us and by the companies on our Marketing Partners page at the phone number you provided — including by automatic telephone dialing system, artificial or prerecorded voice, and SMS text message — even if that number is on a federal, state, or corporate Do-Not-Call list. Message and data rates may apply.

Your consent is not a condition of purchasing any goods or services. You may revoke it at any time. See section 9.

9. Your choices

Stop calls and texts

Reply STOP to any text message to stop texts from that sender. Ask any caller to place you on their internal Do-Not-Call list. Because your request may have been transmitted to more than one company, you may need to tell each of them separately — we cannot stop calls from a company we no longer control the data at. To stop contact from us specifically, email info@leadcactus.com.

Stop the sale or sharing of your information

Use our Do Not Sell or Share My Personal Information page. This right is available to residents of every U.S. state, not only those whose laws require it.

Access, correct, or delete your information

See State Privacy Rights.

Limit advertising tracking

Use your Meta ad settings and the Digital Advertising Alliance WebChoices tool to opt out of interest-based ads from participating companies.

Global Privacy Control

We honor the Global Privacy Control (GPC) browser signal as a valid opt-out of sale and sharing for that browser session. The Meta Pixel may set cookies or similar identifiers, but a GPC signal alone may not be enough to match a form submission you made earlier — to cover information you already submitted, use the Do Not Sell page above.

10. How long we keep it

We retain the information you submit, and the consent record described in section 4, for five years from the date of submission. That period is set by the statute of limitations for telephone consumer protection claims — we need the record to demonstrate that consent was given. We retain it for that purpose even if you later ask us to stop contacting you or to stop selling your information, because deleting it would destroy the evidence that protects both of us. After five years it is deleted.

11. Security

The Site is served over HTTPS. Form submissions are transmitted to our server encrypted in transit, and the credentials used to forward your request are held as encrypted secrets rather than exposed in the page. No method of transmission or storage is perfectly secure, and we cannot guarantee absolute security.

12. Children

This Site is intended for adults 18 and over who own residential property in the United States. We do not knowingly collect information from anyone under 18. If you believe a minor has submitted information, email info@leadcactus.com and we will delete it.

13. U.S. audience and international visitors

Our services and advertising target the United States. Information submitted through the Site is processed in the United States. If you access the Site from outside the U.S., do not submit personal information; any information you send may still be processed in the United States under U.S. law.

14. Third-party sites

This Site links to pages operated by others, including the partner network rosters listed on our Marketing Partners page. We do not control those sites and are not responsible for their content or privacy practices.

15. Changes to this policy

We may update this policy. The effective date at the top of the page reflects the most recent version. If we make a change that materially expands how we use or share information already collected, we will say so prominently on this page.

16. Contact us

Lead Cactus LLC
21218 St Andrews Blvd #237
Boca Raton, FL 33433
info@leadcactus.com